2025 Agenda
MONDAY, JULY 28
11:30 AM
Meet & Greet First Time Attendees
Location: Pacific Lawn
12:00 PM
Registration / Luncheon
Location: Pacific Lawn
1:00 PM
Guided Breath Work
Location: Pacific Ballroom
1:15 PM
Dose Effect Workshop
Location: Pacific Ballroom
- TJ Power, Author, The DOSE Effect
2:00 PM
Group Discussion 1
Location: Pacific Ballroom
Facilitators:
- Franklin D.R. Jones, Co-Chair, Greenberg Traurig; Co-Chair, Sports Business Industry Group; Co-Chair, Public Finance Practice; Co-Chair, Infrastructure Group
- Abe Madkour, Publisher & Executive Editor, Sports Business Journal
2:45 PM
Group Discussion 2
Location: Pacific Ballroom
3:30 PM
Break
Location: Pacific Ballroom Foyer
3:45 PM
Author of "2 Chairs” and “The Power of Who" Bob Beaudine
Location: Pacific Ballroom
- Bob Beaudine, President and CEO, Eastman & Beaudine
4:30 PM
Abe Madkour and Bob Beaudine will lead a discussion following Bob’s address
Location: Pacific Ballroom
5:15 PM
Closing Remarks
Location: Pacific Ballroom
6:30 PM
Reception
Hosted by LOVB
Location: Grand Lawn

TUESDAY, JULY 29
8:30 AM
Breakfast
Location: Pacific Ballroom Promenade
9:30 AM
Speaker Session
Location: Pacific Ballroom
- Rich McKay, CEO, AMBSE and CEO, Atlanta Falcons
Moderator: Abe Madkour, Publisher & Executive Editor, Sports Business Journal
10:15 AM
Group Discussion 3
Location: Pacific Ballroom
11:00 AM
Speaker Session
Location: Pacific Ballroom
- Brett Yormark, Commissioner Big XII Conference
Moderator: Abe Madkour, Publisher & Executive Editor, Sports Business Journal
11:45 AM
Speaker Session
Location: Pacific Ballroom
- Pascal Van Hentenryck, Russell Chandler III Chair and Professor at Georgia Tech., the director of the NSF Artificial Intelligence Institute for Advances in Optimization (AI4OPT), and the director of Tech-AI, the AI hub at Georgia Tech
Moderator: Mike Morris, President, Michael A. Morris Advisory LLC
12:30 PM
Luncheon
Location: Pacific Lawn
1:00 PM
Meet for Golf
Location: Monarch Beach Golf Links with Boxed Lunches at Course
1:30 PM - Golf Shotgun Start
2:00 PM
Activities Begin
2:00 PM
Meet for Whale Watching
Location: Waldorf Astoria Front Drive - Tram Stop
2:15 PM
Meet for Yoga
Location: Waldorf Astoria Front Drive - Tram Stop
2:30 PM
Meet for Coastal Walk
Location: Waldorf Astoria Spa Front Desk
2:30 PM
Meet for Mixology Class
Location: Sunset Terrace
2:30 PM
Meet For Pickleball
Location: Laguna Niguel Racket Club across the street
2:30 PM
Hospitality
Location: Grand Terrace
5:30 PM
Activities End
6:30 PM
Reception
Location: Grand Lawn
7:30 PM